May 30, 2017
Marketing automation is this new tool that thousands of companies are now using, but are they using it correctly? According to Sirius Decisions, over 40% of […]
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May 22, 2017
While outbound marketing works well in many cases, inbound marketing should also be utilized as it leads to lower cost and higher return on investment. Inbound […]
May 15, 2017
If you are considering account-based marketing, this is a must read! ABM is making its way as a B2B marketing trend, and it’s crucial to know these […]
May 8, 2017
You’ve finished writing your content with the keywords in mind. Now, it’s time to publish. Most people think content marketing ends here, but in fact, there […]
May 1, 2017
In today’s growing digital world, emails are one of the most efficient ways to reach your customers. When it comes to email marketing, you can have […]
April 24, 2017
What is your digital marketing strategy? According to a 2015 survey, 80% of digital marketing executives at B2B and B2C companies plan to increase their digital […]
April 20, 2017
Are you writing weekly blogs for your website, but you have no idea of its impact? Me neither. Here’s a post by Pardot on tracking pages […]
April 10, 2017
Great blog on using social media in the B2B industry on Pardot! As a B2B company, this was a useful read for us on using Twitter, staying updated […]
April 3, 2017
You have created this awesome web page, but you’re not getting many viewers. You have tried rewriting content, changing the length, and even redesigning your page, […]