Centrus Digital Privacy Policy

 

Last Updated: May 2026

The "Plain English" Summary Before the legal jargon, we want you to know our philosophy. We collect only the minimal data needed to understand your business needs. We do not sell your information to third parties, and we do not use "shadowy" tracking. We treat your data the way we want our own data treated: with security and total privacy.

 

I. Data Collection with Intent

We only ask for information that helps us serve you. For example, knowing your industry allows us to send you relevant marketing benchmarks rather than generic fluff.

 

II. Your Right to Silence

If you ever feel our "sales effort" has overstayed its welcome, every email includes a one-click "Opt-Out" link. We don't take it personally; we respect your inbox.

 

III. The Technical Security Details

 

1. Data Collection and Usage

We collect and process personal information only for the purposes explicitly disclosed to you at the time of collection.

  • Inquiry Data: When you submit a form to access a resource or request a consultation, your data is stored in our proprietary Custom CRM. This data is used to provide the requested service and to maintain a record of our professional relationship.

  • Newsletter Data: If you opt-in to our company newsletter, your email address and name are securely transferred to Mailchimp. This data is used exclusively for distributing our marketing insights and educational content.

  • Third-Party Delivery: We utilize Resend as our transactional email service provider. Limited data (Name and Email) is shared with Resend to ensure the reliable delivery of the information you have requested.

 

2. Tracking Technologies and Consent

Our website utilizes a "Consent-First" architecture. We do not deploy non-essential tracking technologies until you have provided affirmative consent.

  • Google Consent Mode v2: We utilize Google Consent Mode v2 to manage your privacy preferences. If you decline consent, our Google Analytics 4 (GA4) and advertising tags are restricted. In such cases, we may use anonymous, aggregated pings to measure site performance without identifying you.

  • Meta/Facebook Pixel: We use the Meta Pixel to measure the effectiveness of our advertising. This tool only activates if you have consented to "Advertising" cookies via our consent banner.

  • Global Privacy Control (GPC): Our systems are configured to automatically detect and honor GPC signals from your browser. If GPC is enabled, we treat it as a valid "Do Not Track" request and will not activate tracking pixels, regardless of banner interactions.

 

3. Data Storage and Security

We believe in data minimization and sovereignty.

  • Custom CRM Security: Unlike standardized third-party marketing platforms, our custom-built CRM is maintained in a secure, private environment. We utilize industry-standard encryption (AES-256) at rest and TLS/SSL encryption for all data in transit.

  • No Data Sales: We do not sell, rent, or trade your personal information to third parties. Your data is used solely by Centrus Digital to provide marketing services and relevant communications.

 

4. Your Rights and Revocation

In accordance with modern privacy standards (including GDPR and US State Privacy Laws), you have the following rights:

  • Right to Erasure (The "Forget Me" Request): You may request the total deletion of your data from our Custom CRM and Mailchimp at any time.

  • Right to Access: You may request a copy of the personal data we hold about you.

     

  • Opt-Out of Marketing: Every email sent via Mailchimp includes a one-click unsubscribe link. Our Custom CRM is configured to honor these requests in real-time.