How do you know when it’s time to pull the trigger on advertising? There is no easy answer, but one thing that helps you to hit the ground running is making sure all your digital ducks are in a row.
Our client Coastal Aesthetics, a medical spa in York, ME, is a perfect example. They had made smart investments in their brand identity, website, and social media content and proof but nearly 100% of their business was coming from existing clientele. That’s where Centrus stepped in to help.
We quickly realized that Coastal – despite their stellar branding and loyal customer base – were not very visible on Google. We set up their Google My Business listing, and set up Google Ads to drive traffic to the website for search terms related to laser services, BOTOX®, and truSculpt iD®. Additionally, we worked with Google to get trademark approval for the ads (you may have noticed the “®” in the brands above).
The results were staggering. Coastal Aesthetics TRIPLED their best revenue month in the first month of advertising! Currently, over 600 NEW visitors find their site each month through Google organic or paid search, and their business continues to grow.
Are your digital ducks in a row? If so, we can help take you to the next level. If not, let us know! Chances are we can leverage our stellar partners in the Centrus Circle to help get you ready to advertise.